AppDirect and CDPQ partner to launch AppDirect Capital
On December 21, 2021, AppDirect® and Caisse de dépôt et placement du Québec (“CDPQ”) announced an investment of US$80 million (C$100 million) to launch AppDirect Capital, a new funding arm offering a set of innovative funding programs dedicated to the growth and transformation of AppDirect’s channel partners.
CDPQ’s investment will accelerate AppDirect Capital’s previously launched AppSmart Invest program, which provides flexible capital for technology partners to transform or scale their business with AppSmart, as well as other future financial products.
Further information can be found on CDPQ’s website.
AppDirect offers a subscription commerce platform that removes the complexity of building a recurring business model.
CDPQ is a global investment group managing funds for public retirement and insurance plans in all major markets with C$390 billion in net assets, as at June 30, 2021.