On February 22, 2010, Yellow Pages Group (YPG) and 411 Local Search Corp. announced that they have signed an agreement under which YPG will purchase the 411.ca brand and domain names, and acquire an ownership interest in 411 Local Search Corp. The agreement will further enable both companies to leverage the online traffic between YPG's leading Canada411.ca™ and YellowPages.ca™ properties, and 411.ca.
The agreement unites two of Canada's largest local search engines. Under the agreement, 411 Local Search Corp. will have an exclusive license to use the 411.ca trademark until YPG purchases the balance of outstanding shares in the company within three to five years.
The transaction is expected to close in early March 2010, subject to certain conditions, including approval by 411 Local Search Corp. shareholders.
Further information is found on YPG's website.